Ron Popeil

Ronald Martin Popeil (May 3, 1935 – July 28, 2021), was an American inventor and marketing personality. He founded the direct response marketing company Ronco. He was born to a Jewish family in Manhattan in 1935. He made appearances in infomercials for the Showtime Rotisserie and coined the phrase "Set it, and forget it!" as well as popularizing the phrase, "But wait, there's more!" on television as early as the mid-1950s. He died on July 28, 2021, at Cedars-Sinai Medical Center at age 86.